The Logo

The Chinese character “” forms the building block of Megrow’s logo. The character is purposely shown in its traditional form to emphasize symmetry and balance. Additionally, grouping four of them into the logo further accentuates the harmony. The colors are routed in the Chinese cardinal color system.

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The character “” has a number of meanings: firstly, it is part of the nouns “map” and “plan” ; secondly, it is seen in the noun “attempt” and thirdly, it contributes to the verbs to “seek” and to “pursue”. These attributes fit well with what Megrow and I stand for.